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There’s truly no place like Amazon on Black Friday. The retailer is known for its unbeatable deals across every category, from beauty and fashion to home and tech, and everything in between. To make shopping easier this year, we’ve rounded up 20 of the best deals to shop now, whether you’re checking names off your holiday shopping list (smart!) or treating yourself while the prices are too good to pass up.

Our Favorite Early Black Friday Deals to Shop at Amazon

  • A mascara that brings the drama: IT Cosmetics Superhero Mascara at $19, originally $28
  • Whitening strips that get the job done fast: Crest 3D Whitestrips at $30, originally $46
  • The prettiest pendant necklace for holiday gifting: Kendra Scott Elisa Pendant Necklace at $39, originally $55
  • A spot cleaner tough enough for red wine and beyond: Bissell Little Green Carpet Cleaner at $81, originally $124
  • A TikTok-famous alarm clock that wakes you up gently: Hatch Restore 2 Sunrise Alarm Clock, $144, originally $170

Update on November 22, 2024 at 10:00am ET: Updated prices and checked stock for all products.

Looking for even more sales? Shop more of PS’s Black Friday and Cyber Monday deals, and subscribe to our newsletter for more shopping recommendations.