Lemme is betting big on weight loss supplements.
On Monday, Kourtney Kardashian Barker’s supplement brand will launch its Lemme GLP-1 Daily, $90 or $72 with subscription, a weight management capsule formulated with three clinically studied and patented ingredients: Eriomin lemon fruit extract, Supresa saffron extract and Morosil red orange fruit extract.
Rather than employing synthetic GLP-1s like the drugs on the market, Lemme’s supplement aims to naturally increase the body’s GLP-1 levels over time.
This new launch, which will be exclusively available on the brand’s website, rounds out Lemme’s metabolic-centric lineup, which also includes Lemme Burn, $40, said to boost metabolism and burn fat, and Lemme Curb, $40, a cravings support supplement. It also comes on the heels of the brand’s Lemme Curb, $30, chew launch, a new format in the lineup.
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“There’s so many incredible benefits [of GLP-1s] outside of weight loss and appetite control, whether it’s reduced inflammation, slower aging, increase in energy, helping to support healthy hormones,” said Kardashian Barker’s business partner Simon Huck, calling this latest launch a “powerhouse sku” combining the best of the brand’s other two metabolic offerings. “It’s one of the reasons why Kourtney was so excited, and we’re so excited to launch this product.”
In a statement, Kardashian Barker shared: “We spent years working with our medical advisory board to formulate Lemme GLP-1 Daily into the most effective and researched GLP-1 supplement on the market. I’m excited and proud of our cutting-edge formulation that uses both clinically studied and patented ingredients to increase GLP-1 levels in the body naturally.”
The new product aims to provide a natural alternative to the many drugs on the market, like Ozempic, Mounjaro and Wegovy. Many brands in the supplement space have recently been tapping into this trend, either launching new products or amplifying messaging around metabolic offerings.
“GLP-1 is a peptide in the body that helps to curb hunger and make you feel full,” said Dr. Kathleen Valenton, an OB-GYN and Lemme medical advisory board member. “There is this need to have something that might be a little bit more natural, instead of injecting ourselves.”
Valenton said many “are turned off” by the idea of weekly injections, not to mention the many side effects that may come along with drugs.
Valenton added: “[GLP-1 Daily] uses these three natural ingredients to reduce hunger and support healthy blood sugar to promote healthy weight management.”
According to her, Eriomin lemon fruit extract “helps to boost natural GLP-1 levels in the body”; Supresa saffron extract “reduces hunger and cravings,” and Morosil red orange fruit extract “helps to reduce the visceral fat.”
According to the brand, following daily use, users should see results after eight weeks.
“Western medicine is interesting. We have amazing medications out here, but this is just one piece of the puzzle. A lot of what we do when we’re taking a medication is replacing what we’re missing,” said Valenton, emphasizing the Eastern medicine approach.
