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It was a wild night for Skims. The Kim Kardashian-founded brand opened its first flagship in New York City on Thursday, and several celebrities attended the opening party in leopard-print outfits.
Cardi B, Paris Hilton, Ice Spice, June Ambrose and Rami Bader embraced the bold pattern, wearing pieces from Skims’ recent collaboration with Dolce & Gabbana. Released in November, the Skims x Dolce & Gabbana collection featured a variety of styles, including silk sleep sets to corsets, dresses and lingerie.
Skims’ newest flagship is located at 647 Fifth Avenue, previously the site of the Versace store, and sits near other brands like Cartier, Nike, Zara and Uniqlo. Rafael de Cárdenas created the store’s design. The space includes custom mannequins in diverse body shapes, emphasizing the brand’s commitment to inclusivity.
“It really is such a proud moment,” Kardashian said of the flagship during an exclusive interview with WWD published on Wednesday. “When we started Skims, we obviously had high hopes, but I never thought of retail and how that would look.…We were very focused on direct-to-consumer and everything online. So a Fifth Avenue store exceeds all of the expectations that I had.”
The store’s launch follows the success of Skims’ collaboration with The North Face, which sold out in just 5 minutes and brought $5.4 million in media exposure for Skims’ within just 48 hours, according to recent data from Launchmetrics.
Here, WWD takes a closer look at the leopard-print outfits of the store opening night.
Cardi B
Cardi B wore a dramatic trenchcoat paired with a Skims bodysuit, matching heels and fishnet tights. The rapper previously starred in Skims’ Cotton Collection campaign in October 2023.
Paris Hilton
Hilton wore pieces from Skims’ collaboration with Dolce & Gabbana, including a long silky-sheer skirt and a body-con top. She completed the look with a fur coat, matching her outfit.
Ice Spice
Ice Spice also embraced the leopard-print trend, wearing a lace-up corset from the Skims x Dolce & Gabbana collaboration.
June Ambrose
Ambrose wore a body-con catsuit made from silky sheer fabric covered with Dolce & Gabbana’s signature leopard print.
Rami Bader
Bader wore a chiffon silk dress with a high-thigh slit. She paired the look with a black fur shawl, nodding to old Hollywood glamour.
