Hailey Bieber has long graduated from just being Stephen Baldwin’s daughter turned fashion model who’s graced every major magazine cover. With just a little over a decade in the industry, the 28-year-old has cemented herself as one of our generation’s most influential stars, from her bestselling beauty brand Rhode to her sartorial taste that sends new trends into the stratosphere (hello, bandage dresses and polka dot capris). Apart from the glitz and glamour of being an industry it girl, Bieber most recently entered her most meaningful era yet – parenthood with husband, Justin. This month will mark a year of being mother to Jack and to commemorate the occasion, Bieber took to her Instagram story to share the items she swore by during pregnancy and postpartum. And of course, we curated the breakdown just for you (especially the pregnant and new moms).
“Since my son is almost a year, I wanted to finally share all my favorite pregnancy and post baby things that I loved and couldn’t live without and some I still use to this day,” she wrote on the first slide before starting a series of IG stories posts. We all loved seeing her baby bump, which she kept super smooth and glowy thanks to these surprisingly affordable products: the Bumpology Bump Butter ($33), Glow Organics Pure and Organic Belly Butter ($25), Trilastin Stretch Mark Cream ($58), Naturium The Glow Getter Whipped Multi-Oil Body Butter ($20), and the Bio-Oil Natural Skincare Oil ($22). The Rhode Glazing Milk ($32) and Rhode Peptide Lip Treatment ($18) are also mainstays in her skin-care routine.
As for what she used post-pregnancy, Bieber wasn’t afraid to go all out, using everything from investment gadgets to dietary supplements. She used the Momcozy All-in-one M5 Wearable Breast Pump ($200), Earth Mama Organic Nipple Butter ($14, originally $17), and Silverette Original Nursing Cups ($60) for nursing, as well as the Syntic Liter Glass Milk Bottles ($27, originally $33) for storing milk overflow. When changing baby Jack, she often gravitated to the Weleda Baby Calendula Diaper Cream ($10, originally $14) and Coterie Baby Wipes and Diaper Kit ($190). She also keeps the Vita Coco Pure Coconut Water ($2), BodyArmor Fruit Punch ($3), and Trace Minerals ConcenTrace Mineral Drops ($36) on hand to ensure both her and the baby stay nourished.
Naturally, Bieber isn’t shy to give a look, so her maternity fashion finds were equal parts chic and practical – even while lounging in her son’s nursery or around the house. Some of her favorites include the Skims Cotton Jersey Boy Short ($22) and Nursing Sculpting Bra ($22, originally $44), the Aloha Collection Day Palms Holo Holo Tote ($64), the Bombas Everyday Compression Sock 3-Pack ($90), and the Bumpsuit Cloud Slim Pant ($145), Bumpsuit Velcro Waist Trainer ($89), and Bumpsuit x Lauryn Bosstick Armadillo Baby Carrier ($275).
Naomi Parris is an assistant shopping editor at Popsugar, based in New York. With over eight years of experience and previous roles held on the brand’s Beauty and Operations teams, she enjoys telling stories that merge fashion, beauty, and Black culture. Naomi has also lent her skillful pen to Essence Girls United, Elle, Bustle, and Elite Daily. When she’s not crafting shopping roundups, high-profile features, beauty op-eds, or trend guides, you can find Naomi behind her blog “Eli-Nay,” where she inspires readers through style guides, cultural pieces, and innovative content on her Instagram.