The days of white cast and white-painted noses are long gone. Serums, setting sprays, milks and even makeup are now redefining the SPF category.
The latest launches have simplified skin care routines with three-in-one formulations such as Good Weather Skin’s new All-Over Sun Milk. The tinted product, launched May 6, eliminates the need for lotion, oil and sunscreen, offering high-performance protection and optimal hydration.
Here, WWD Weekend presents 12 innovations to save your skin from UV damage as the sun settles in for a steamy season ahead.
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Ilia Sun Serum Mineral Sunscreen SPF 50, $40
Formulated with hyaluronic acid and skin-balancing botanicals such as Rhodiola root and echinacea extracts, Ilia Beauty’s Sun Serum Mineral Sunscreen packs UV protection and eight-hour oil control into one. Available in two shades, light-medium and medium-dark, the tinted-texture is thin, hydrating and glowy.
Good Weather Skin All-Over Sun Milk, $54
A category-defying innovation in itself, the Good Weather Skin All-Over Sun Milk is a lightweight formula with high-performance protection, optimal hydration and 40 minutes of water resistance. Made with 20 percent non-nano zinc oxide, squalene, glycerin and sea buckthorn oil, the product simplifies the skin and body routine, eliminating the need for serums, lotions and oils.
Sulwhasoo UV Wise On-the-go Cushion SPF 50+, $45
The Sulwhasoo UV Wise On-the-go Cushion is not your average powder SPF, though it may look like it. Made with ingredients such as hyaluronic acid and squalene, the formulation is liquid, designed to reduce redness and signs of aging. The cushion — soft, smooth and suitable for all skin types — delivers cooling UV protection and a breathable base for makeup.
Kopari Beauty Sunglaze Sheer Setting Mist Sunscreen SPF 50, $34
A versatile product, Kopari Beauty’s Sunglaze Sheer Setting Mist Sunscreen can be both the final and first step in a makeup routine. The formula — designed with broad-spectrum UVA/UVB face protection, vitamin C and vitamin E — leaves a dewy veil without being too sticky.
Eadem Sunsuede SPF 50+ Lightweight Sunscreen & Blurring Primer Stick, $32
Eadem’s new Sunsuede Lightweight Sunscreen and Blurring Primer Stick can be used under makeup, on top or alone. Soft-matte with a priming shine-control complex, this chemical sunscreen is a pore-blurring innovation that doesn’t pill.
Naked Sunday’s SPF 50 GlowBalm Peptide Stick, $28
Available in Bronze, Dusty Pink and Pink Pop, Naked Sunday’s SPF 50 GlowBalm Peptide Stick gives that sun-kissed appearance without the actual burn. It’s a blush, bronzer and broad-spectrum SPF powered by antioxidant-rich vitamin E and avocado seed extract.
Sofie Pavitt Face Screentime Non-Comedogenic Hydrating Sunscreen SPF 30, $38
Formulated with ectoin, vitamin E, niacinamide and SPF 30, Sofie Pavitt’s Screentime Hydrating Sunscreen is acne-safe, nongreasy sun care that nourishes the skin. And while the formula may look like the stereotypical SPF, it won’t leave a white cast.
Colorscience Total Protection Brush-On Shield, $69
Recommended by The Skin Cancer Foundation, the Colorscience Total Protection Brush-On Shield is a powder, paraben-free and freagrance-free formulation, designed with broad spectrum SPF 50 that’s water- and sweat-resistant for 80 minutes.
Ciele Tint & Protect Medium Coverage Serum Foundation with SPF 50+, $44
Serum, foundation and SPF, oh my. Ciele’s Tint and Protect Medium Coverage Serum Foundation is a three-in-one “second skin” innovation, infused with allantoin, niacinamide and bisabolol to minimize pores and redness.
Supergoop Glow Gloss SPF 40 Lip Balm, $22
High-shine and hydrating, Supergoop’s Glow Gloss Lip Balm shields the lips under a nonsticky, sheer gloss finish, available in Vanilla Soft Serve, Pink Peppermint, Strawberry Spritz and now Caramel Glaze.
Vacation Shimmer Oil SPF 30, $38
The body oil that won’t burn — Vacation Shimmer Oil delivers broad spectrum SPF 30 protection with a base layer of pearlescent gold mica, peptides, hyaluronic acid and vitamin E, plus a mix of argan, coconut, marula and jojoba oils.
