Anti Social Social Club is embarking on several luxury collaborations for its spring 2024 collection.
The streetwear brand is joining forces with the likes of Rimowa, Maison Raksha, Pro Hunter and Goyard for customized, limited-edition styles. The items range in price from $1,600 to $29,000.
“Our spring 2024 collection is a bold statement from our brand,” reads a statement from Anti Social Social Club. “We hope the luxury items in the collection — including notable collaborations with Pro Hunter and Maison Raksha — disrupt our seasonal drop and offer the Anti fan an exclusive and singular set of customizations. You won’t find our tag on luxury products like this anywhere else — and these are the only ones we’re making.”
The collection offers a Pro Hunter customized Rolex submariner, a Maison Raksha engraved Apple AirPods Max, a Rimowa Classic Cabin carry-on, a Goyard Portefeuille Matignon GM wallet and a Goyard Saint Louis PM bag. All styles are embossed with the Anti Social Social Club logo.
The Pro Hunter Rolex watch, for instance, is designed with a matte black coating and the ASSC logo in a black high-gloss finish, as well as with gray and neon green accents. The brand stated the color palette reflects ASSC’s collaborations in motorsports.
“The ASSC and Pro Hunter brands both have cult followings and appeal to a demographic demanding something rare,” said Nikita Choraria, creative director of Pro Hunter. “Having followed the ASSC brand with admiration for many years, we were stoked to be approached by them for this one-of-a-kind collaboration. This collaboration with ASSC embodies the Pro Hunter’s values of rarity, stealth and high performance.”
This is Anti Social Social Club’s latest collaboration. Last year the brand teamed with True Religion on a denim collection and with artist Bryant Giles for a loungewear collection.
The luxury items and the brand’s spring 2024 collection will be available on Anti Social Social Club’s website starting Saturday.
