Cart.com has teamed up with Authentic Brands Group to provide scalable, omnichannel customer support and merchant-of-record services across sectors of its portfolio of brands’ e-commerce.
Authentic Brands Group’s retail footprint spans across 150 countries with brands from its portfolio including Shaquille O’Neal, David Beckham, Sports Illustrated, Dr. J. Greg Norman, Neil Lane, Thalia, Marilyn Monroe, Elvis Presley, Muhammad Ali, Reebok, Brooks Brothers, Barneys New York, Judith Leiber, Ted Baker, Hunter, Vince, Hervé Léger, Frye, Nautica, Juicy Couture, Vince Camuto, Lucky Brand, Aéropostale, Forever 21, Nine West, Sperry, Rockport, Eddie Bauer, Boardriders, Quiksilver, Billabong, Roxy, DC Shoes, RVCA, Spyder, Volcom, Prince, Izod, Van Heusen, Hart Schaffner Marx and Thomasville.
“We are thrilled to announce this partnership with Cart.com,” said Adam Kronengold, chief digital officer at Authentic Brands Group. “Cart.com’s platform and ability to scale quickly to meet the evolving needs of brands competing in a complex e-commerce environment make them an ideal partner as we continue to find ways to grow and innovate.”
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A leading unified commerce and logistic solutions provider, Cart.com works with brands to customize tools and workflows in order to optimize the customer shopping journey in a way that adds to the experience and ultimately earn loyalty. Cart.com’s customer engagement solution is designed to create seamless experiences across every channel from inbound and outbound telesales to omnichannel support including text, email, phone, live chat and social media.
The company’s merchant record services manage online payments throughout an order’s life cycle and support payment and sales tax collection, consumer and data regulation compliance, chargeback management and fraud prevention, simplifying payments infrastructure and reconciliation for brands.
“We’re honored to partner with Authentic, one of the largest and most iconic market leaders in retail,” said Omair Tariq, founder and chief executive officer of Cart.com. “The partnership is a significant opportunity to use our technology and operational expertise to support Authentic’s momentum and deliver growth and value.”
Cart.com operates 14 omnichannel facilities across the country with more than 8.5 million square feet of space, supporting more than $8 billion in gross merchandise value.
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