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Updated October 23th, 2023: This article on Dyson Black Friday Deals 2023 was updated with more information about upcoming holiday sales and where to shop the best Dyson discounts.

Fishing for a great deal on a high-performance hair tool? Dyson doesn’t usually offer sales or markdowns on its popular hair styling tools, but when they do, it’s a Dyson Black Friday deal. With a buzzy year in the books for Dyson, we’ve put on our detective hats to investigate what you can expect from Dyson’s Black Friday sale in 2023.

You have a few reasons to be hopeful for great Dyson hair tool deals for Black Friday 2023, particularly if you’re looking for a Dyson Airwrap discount. In 2022, Dyson launched a new version of the Airwrap that sold out multiple times, so it was excluded from Black Friday offers. However this year, Dyson hair tools have remained in stock across retailers like Sephora, Nordstrom, and Ulta, so we’re optimistic for discounts come November.

Dyson’s current sale is another hint toward Black Friday Dyson Airwrap deals. Happening now through October 28th, the Dyson Owner Rewards sale gives current Dyson product owners 20 percent off of select tools, including the Supersonic hair dryer and the Corrale hair straightener. And for the first time ever, the Dyson Airwrap is eligible for the discount, too. Last year, this sale event was the only Black Friday and Cyber Monday discount the brand offered, so this early sale is a harbinger for even better deals come November 24th.

Keep in mind that new releases are typically excluded from Black Friday deals, so we don’t recommend waiting to purchase the latest Dyson tools (like the Dyson Airstrait straightening hair dryer or the Dyson Airwrap Diffuse, which is a multi-styling hair dryer for curly hair). But if you’re in the market for longtime favorites like the Supersonic or the classic Airwrap Complete, you may want to hold off until Black Friday to take advantage of the best markdowns.

Black Friday is always full of amazing surprise sales — it’s the best time of the year to splurge on a designer handbag, invest in jewelry like party-ready chunky earrings, or stock up on everyday items like straight-leg jeans and winter coats. High-value items, like Dyson’s award-winning hair tools, are the ones to stay focused on while you map out your Black Friday shopping game plan. We’ve already spotted a designated Black Friday landing page on Dyson’s site, so if you want to be extra savvy about your holiday shopping, you can set up notification to be alerted as soon as the deals go live. Our guide to Dyson’s Black Friday deals for 2023 will help you get prepped to score major savings.

Does Dyson Do Black Friday Deals?

Yes, you’re in luck — Dyson participates in Black Friday deals. In 2022, Dyson.com offered discounts by way of an Owner Rewards sale event, where shoppers could register products they’ve previously purchased at Dyson (like air purifiers or vacuums) and receive a 20 percent discount on new Dyson hair tools. The Dyson Outlet — full of refurbished hair tools that come with a one-year warranty — offers discounts on like-new tools year round, and those markdowns may be steeper come Black Friday.

Retailers like Best Buy, Saks Fifth Avenue, Sephora, and Nordstrom always offer major Black Friday sales, sometimes including special deals and freebies when you buy a Dyson hair tool. In 2020, for example, Best Buy offered a $50 gift card with Dyson Airwrap purchases.

Dyson’s new holiday gift sets for 2023 are another way to save. These sets include the Dyson Airwrap Complete, Dyson Supersonic hair dryer, and Dyson Corrale in a limited-edition blue and blush colorway, some including add-ons like combs and travel pouches.

Where to Find the Best Dyson Black Friday Hair Tool Deals

Dyson.com isn’t the only place to shop the brand’s high-tech hair tools. Dyson tools are available at all the best beauty retailers, meaning they could be eligible for multiple different Black Friday beauty discounts.

  • Amazon: Amazon is known for its flash deals on the best beauty products and tools, and its Black Friday sales are no different. On top of free two-day shipping with a Prime membership, we’re hoping for big discounts on Dyson hair tools. We don’t know if Dyson products will be marked down quite yet, but considering that the Dyson Supersonic hair dryer is currently at 25 percent off — which comes to $100 in savings — it’s safe to say that we can expect some level of a price drop on Dyson hair tools for Black Friday.
  • Sephora: Sephora’s Black Friday and Cyber Monday sales event offers some of the best beauty deals of the year. Last year, we saw Sephora sales peak at 25 percent off. While we don’t usually see Dyson at a discount during the event, there’s still a chance for secret steals. Whatever the case, you can still rack up major rewards points with a full-price purchase of any Dyson hair tool, which can get you free beauty goodies and other Beauty Insider perks throughout the year.
  • Ulta: Black Friday and Cyber Monday Ulta deals always come in hot with surprise discounts throughout the shopping week event, with up to 50 percent top-rated products and free luxe gifting with every purchase in 2022. We haven’t seen Dyson hair tools marked down for their Black Friday or Cyber Monday sales in the past, but the beauty destination always keeps us on our toes, so it’s best to keeps tabs on Ulta sale announcements as Black Friday grows closer.
  • Best Buy: One of the most reliable places to score a good deal on tech during Black Friday is, without a doubt, Best Buy. The retailer often drops Dyson hair tool prices throughout the year for a limited time, such as a $100 discount on the Supersonic hair dryer right now, as well as sweet deals on hair dryer attachments to finish your set for less. We haven’t heard news of any Dyson Black Friday deals at Best Buy quite yet, however, if you’re a Best Buy Member or have a Best Buy Credit Card, you can get busy racking up points to put toward a full-price Dyson purchase, or to steepen any steels that arrive during the holiday season.
  • Nordstrom: Annually, Nordstrom offers holiday deals on thousands of select sale items and even steeper steals on beauty products from their clearance page. For Black Friday and Cyber Monday, it’s very rare that Nordstrom offers sales on Dyson hair tools. However, we recently spotted a limited-time discount for 15 percent off a special edition colorway of the Supersonic hair dryer, so this could hint to even better sales to come.

Don’t wait to bookmark Dyson’s top hair tools for fast shopping on Black Friday.

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Top Dyson Hair Tools to Shop During Black Friday 2023

Top Dyson Hair Tool Deals to Expect for Black Friday 2023

Items that have been out for awhile — like the Dyson Supersonic hair dyer — are most likely to be on sale for Black Friday. Newer releases like the Dyson Airstrait, on the other hand, could be fully excluded from discounts. One exception may be Dyson’s Supersonic Origin Hair Dryer, one of the brand’s new releases that’s a simplified version of the Supersonic hair dryer with just one attachment. We’re predicting that this $399 tool may be discounted, as it’s simply a new configuration of existing products versus brand-new technology, and it’s currently marked down $100 off.

Dyson’s Corrale straightener is another strong contender for a great Black Friday deal in 2023, as the tool was marked down $100 off at retailers like Amazon, Nordstrom, and Sephora in recent months.

Will the Dyson Airwrap Be on Sale for Black Friday?

Of course, there’s the Dyson Airwrap Complete to keep an eye on. We won’t know if it’ll be on sale until Black Friday deals begin, however we’re hopeful for savings this Black Friday. This TikTok-famous beauty product is the brand’s most popular tool, selling out multiple times during previous holiday seasons. 2023 could be the first year we see a true discount on the Dyson Airwrap Complete — it’s been well-stocked since January and hasn’t received any upgrades this year, making it more likely to be eligible for a markdown. Considering that it’s currently eligible for an all-time-low $120 price drop right now for the Dyson Owner Rewards sale, it’s a good bet that Dyson could mark it down again for Black Friday and Cyber Monday. Keep in mind that the Airwrap Diffuse, which is the latest iteration designed for curly hair, will not likely be discounted this holiday season, since it’s a new release from Dyson.

If you’re not shopping directly from Dyson for Black Friday, there’s also a chance to snag the Airwrap on sale from other top beauty retailers, because we’ve seen it marked down during other sale events and holiday shopping promotions throughout the year. For example, we saw a $60 reduction on a special Airwrap set during the Nordstrom Anniversary sale this past July. But, if you’re looking to snag the Airwrap on sale, we anticipate Dyson’s website will have the best deals.

Is it Worth Shopping Dyson Hair Tools During Black Friday 2023?

No matter if you purchase now or roll the dice to wait until Black Friday, Dyson hair tools are a worthy investment. Each of Dyson’s hair tools are designed to protect your hair health while styling, preventing breakage while delivering head-turning results. These tools come with a two-year warranty, too.

Black Friday and Cyber Monday are the only time of the year when Dyson is likely to slash prices on its hair tools. While there’s no guarantees, those seeking out savings should plan on waking up early on November 24th to secure the best deals on Dyson hair tools.

Meet the Author

Claire Sullivan is the Senior Beauty and Lifestyle Commerce Editor for Footwear News and WWD, where she writes and edits beauty, fashion and lifestyle stories. She has over six years of experience as a writer and editor for national media outlets including Martha Stewart Living, Martha Stewart Weddings, InStyle, and Byrdie. She keeps her finger on the pulse of the latest shopping trends, including predictions for major sale events, like Dyson’s Black Friday deals.

Olivia Cigliano is a Commerce Writer & Producer at Footwear News and WWD where she writes shopping content across fashion, beauty, footwear, TikTok style trends, and more. Cigliano received her bachelor’s degree in journalism from Emerson College, and her byline can be found in publications including Elite Daily and CR Fashion Book. She is currently based in New York City. Cigliano updated this story for the best Dyson Black Friday Deals in October 2023 with additional information about where to shop the best Dyson discounts. Learn more about us here.