Keke Palmer and Fabletics have reunited for their second collaboration and campaign, spotlighting a curation of elevated everyday designs. Inspired by the “One of Them Days” star’s sense of fashion, the 27-piece collection features essentials now available on Fabletics’ official website and stores nationwide.
“What makes this partnership work so well is that Keke exudes a positive energy and authenticity that our fans are drawn to. She has an innate sense of style, isn’t afraid to take fashion risks and understands how women want to dress today because she’s living it herself,” Kate Williams, Fabletics’ vice president of women’s design, said in an exclusive statement to WWD.
“For this second collection, we leaned even further into that perspective, introducing more elevated lifestyle pieces while staying true to the fashion-meets-function DNA that defines Fabletics. The result is a collection that’s current, versatile and designed to make getting dressed feel effortless,” Williams said.
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Following the actress and athletic apparel brand’s February drop, this latest collection from Palmer and Fabletics features an assortment of playful and practical designs. Including apparel and accessories, the collection features highlights like a cropped trench jacket and coordinated easy-twill oversized blazer.
New prints are incorporated on Fabletics’ define powerhold high-waisted leggings, and the classic miniskirt gets a reinvention for on-the-go days. Barrel jeans and pants capitalize on the popularity of the wide-leg silhouette, while Fabletics’ signature athleisure-inspired essentials get the Keke Palmer touch.
The collection keeps size inclusivity in mind, ranging from XXS to 4X. Prices for the collection start at $14.95 to $149.95.
“This collection is a true reflection of who I am and how I live my life,” Palmer said in a statement. “Between my career, being a mom and making time for my wellness routine, I’m always looking for pieces that let me do it all without sacrificing style or comfort, and Fabletics helps me do exactly that,” she said.
“With this collection, I hope women who are constantly on the go, just like I am, feel confident knowing they can look good, feel good and take on whatever the day brings.”
