A NEW NUMBER: Coed fashion stories, substantial coverage of the contemporary art scene, surprising interview pairings and minimalist layouts are among the key features of Numéro New York, the American edition of the French magazine.
The new biannual title is to host a launch event Wednesday during New York Fashion Week, revealing Alton Mason and Taylor Hill as its cover stars, appearing alongside AI-generated models. The cover price of the debut 316-page issue is $30 and 80,000 copies are to be printed.
According to editor in chief Philip Utz, who also heads up Numéro Homme out of Paris, the New York title “unapologetically champions long-form, in-depth features by the sharpest voices shaping American culture.”
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“It helps to know a few,” he added wryly, referring to the likes of art dealer Larry Gagosian, who sits down for a conversation with New York Times art critic Roberta Smith. A less expected, intensely Gen-Z pairing in the issue juxtaposes downtown fixture Julia Fox with red-lipped Paris content creator Lyas.
Meanwhile, Tina Barney and Vanessa Beecroft contribute fashion shoots, while Jeff Koons sits down for an expansive interview.
Rick Owens inaugurates its back-page column, “Famous Last Words,” scrawling things he loves — cake, calm and empathy among them — and things he hates, such as entitlement, loafers, smugness and olives.
Numéro, founded in Paris in 1998 and published by Paul-Emmanuel Reiffers’ Mazarine Group, also counts editions in the Netherlands, China, Japan, Brazil and Germany.
The New York edition is to be distributed at major international art fairs, select galleries and such institutions as Fondation Louis Vuitton, Palais de Tokyo, MOCA and MoMA, in addition to specialty booksellers.
Its aim is to “forge an exciting bridge between the sophistication of French savoir-vivre (etiquette, in English) and the vibrancy of American culture,” according to the magazine, which will also have digital tentacles, including a presence on Instagram.
Alexander Fisher, formerly fashion director of WSJ, joins Utz as fashion director of Numéro New York. Utz is to split his time between Paris and New York.
