Models Fei Fei Sun, Rianne Van Rompaey and Meng Yu Qi touch down in Shanghai for Tom Ford‘s winter 2024 fashion and eyewear campaign. Lensed by Robin Galiegue, new photography depicts them in seasonal staples including military-inspired jackets, chubby shearlings and cigarette pants.
“Known to its inhabitants as Modu — literally translated as the Capital of Magic or Enchanting City — Shanghai’s fusion of hyper-modernity, speed and scale makes it the perfect location for a collection with unremitting focus: vibrant, concise and strong,” reads a statement from the brand.
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Sun poses against Shanghai’s iconic skyline by night, sporting trendy textures like sequins and velvet. Van Rompaey models sheer open-knit dresses while strutting through the city’s futuristic streets.
As noted by WWD’s Booth Moore, Tom Ford’s recent collection spotlighted “distinctive tailoring.”
“Three-piece suits for women (which came in several iterations) with strong shoulders, nipped blazers, waistcoats unbuttoned over cleavage and flared pants or short shorts were luxury looks to aspire to and showed quality in their details,” Moore wrote earlier this year.
Peter Hawkings was named creative director of Tom Ford in 2023, following in the footsteps of the label’s eponymous founder. After debuting his first collection in Feburary, Hawkings stepped down from his post last month, the brand revealed, though a successor has yet to be announced.
“I would like to express my gratitude to Peter for his exceptional contributions to Tom Ford from the very beginning,” said Guillaume Jesel, president and chief executive officer of Tom Ford and Luxury Business Development, The Estée Lauder Cos.
