LONDON — Mytheresa’s latest issue of print publication The Album is working up a sweat. Titled “Beautiful Game,” the volume is themed around sports, and features interviews with Dante Bonfirm Costa Santos, Nice’s soccer team captain, and designer Giorgio Armani.
Inside, Bonfirm Costa Santos — who’s Europe’s oldest active professional soccer player in the top five leagues — lets readers into the secret of what keeps him fit, including the five foods that play a vital role in his diet.
Armani, meanwhile, talks about the athletes and team values that have inspired him throughout his career.
Supermodel Karolina Kurkova is also featured, starring in a sporty editorial shot in Miami. Kurkova poses in Mytheresa’s spring 2025 women collections, including a hot pink Adidas jersey, matching ball in hand, and lounging against the fence of a soccer pitch wearing a Pucci set.
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The launch of the platform’s 11th issue comes on the heels of its operations turning profitable during the fiscal first quarter.
Amid a luxury sector in decline, Michael Kliger, Mytheresa’s chief executive officer, attributed the company’s growth to its geographic profile, with 20 percent of its business in the U.S. and 50 percent in Europe.
“We are far less exposed to China and Asia than some of the big luxury groups that are reporting no growth at the moment,” he added.
In October, Kliger reaffirmed that he felt positive about the current fiscal quarter.
“I’m coming out of this fashion season with a sense of optimism. There is a good, new energy. We’re not out of the woods yet, and there is still risk out there, but outside of China I’m pretty optimistic about the next 12 months,” he said.
