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Black Friday is the biggest shopping holiday of the year, and with good reason. It presents the perfect opportunity to stock up on everyday essentials, invest in big-ticket items on major discount, and get a head start on gifting season. I’ve been covering Black Friday for five years now as a shopping editor and I can honestly say these are some of the best Amazon Black Friday deals I’ve seen – on everything from viral K-beauty finds to smart TVs. Keep scrolling to shop our favorites before they sell out.

Our Favorite Amazon Black Friday Deals to Shop:

  • A viral K-beauty buy for less than $15: Cosrx Advanced Snail 96 Mucin Power Essence at $13, originally $25
  • The bestselling overnight mask on major sale: Biodance Bio-Collagen Real Deep Mask at $13, originally $19
  • The Amazon bodysuit they can’t keep in stock: Mangopop Square Neck Long Sleeve Bodysuit at $15, originally $20
  • Apple AirTags for peace of mind when traveling: Apple AirTag at $18, originally $29
  • The portable charger our editor never leaves home without: Anker Nano Power Bank with Built-in USB-C Connector at $19, originally $30
  • Our editor’s secret weapon for pearly-white teeth: Crest 3D Whitestrips at $33, originally $50
  • The collagen powder Jennifer Aniston swears by: Vital Proteins Grass Fed Collagen Peptides Nutrition Supplement Powder at $43, originally $51
  • An easy way to monitor your activity, heart rate, sleep quality, and so much more: Oura Ring 4 at $349, originally $499
  • The tech buy that’s a Smart TV and art gallery in one: Samsung The Frame 65-Inch Class QLED 4K Smart TV at $1,298, originally $1,998