John Hardy and Todd Snyder are joining forces for their mutual love of the sea.
The jewelry brand helmed by creative chairman Reed Krakoff and the men’s fashion designer, respectively, have teamed up on a limited-edition, seven-piece nautical-inspired jewelry collection for men.
The collaboration came from Krakoff and Snyder’s longtime friendship and from the jewelry brand recently being added to a number of the menswear designer’s retail locations. The jewelry received a positive response from Snyder’s customers, they said, which encouraged the design duo to create a co-branded collection.
“Men’s jewelry has never been more popular, and I love the statement of color and individual style it brings to a basic linen shirt or oversize sweater,” Snyder said. “I’ve been watching the evolution at John Hardy over the past few seasons and when I had the opportunity to collaborate with Reed and the John Hardy team, I jumped at it. There’s a fresh new attitude at the brand that felt right for summer and the exclusive new finish almost feels like it’s been weathered by the sea air. You can’t ask for more of a summer vibe than that.”
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The collection is handcrafted and includes styles such as dog tag pendants, double wrap bracelets, signet rings and other styles designed with John Hardy’s signature chain design. Styles are also embellished with an anchor motif to further the nautical vibes.
“I’ve watched Todd’s vision of how to dress the modern man evolve and jewelry has always been a signature piece of that,” Krakoff said. “Most of the models in Todd’s fall 2024 show in Florence featured John Hardy jewelry and it was then we realized we wanted to create a collection together. We both live by the beach and equally love the strength and character of a weathered patina on objects that have been left outdoors. While brand new, these pieces look every bit like you’ve had them for years.”
The collaboration comes a few months after John Hardy officially launched its men’s jewelry category, debuting an inaugural collection with roughly 75 styles across necklaces, bracelets, rings and more.
It also comes during a busy year for Snyder, who made his debut at Pitti Uomo in January. The show marked Snyder’s first runway show in four years. More recently, Snyder opened his third store in California, located on Abbot Kinney in Venice.
The John Hardy for Todd Snyder collection ranges in price from $550 to $995 and will be available at both brands’ stores and website starting Thursday.
