Kevin Hart and Fabletics hit the course with a fresh collaborative collection inspired by the comedian’s newfound love of golf. The athletic apparel brand’s latest drop continues to capitalize on the popularity of the sport, while creating a collection that’s fit for both the game and an elevated everyday look. The collection is now available on Fabletics’ official website.
“I’ve really fallen in love with golf, and one of the things I appreciate is how much personal style is part of the game,” Hart said in a statement.
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“Working with Fabletics, we wanted to honor golf’s classic style while making the collection feel modern, versatile and true to me, with pieces you can wear on the course and keep on for the rest of your day. My new logo gives the collection its own identity and makes this collaboration feel even more personal.”
The versatile, modern collection is crafted for the contemporary golfer, able to be worn on and off the course. Kevin Hart and Fabletics’ latest collaboration also debuts the “72 Hours” star’s new signature heart-shaped logo.
Nineteen pieces for men and women from polos and jackets to leggings and skirts are included in the collection, all of which are heightened by a campaign featuring Hart in the golf-inspired styles. The campaign, which also features Hart’s wife Eniko, also comes with a video component.
“We continue to see strong interest in golf, making it a natural area for Fabletics to expand,” Fabletics cofounder Don Ressler said in a statement.
“The category sits at the intersection of sport, style and community, and Kevin’s authentic connection to the game gave us an opportunity to build on that momentum with a versatile collection for men and women. The result reflects what Fabletics does best: creating accessible products that perform, look sharp and fit seamlessly into our customers’ lives.”
The Kevin Hart x Fabletics collection features sizing from XXS to 4X with pricing ranging from $29.95 to $164.95.
