Charlotte Tilbury Beauty has unveiled its holiday campaign, introducing the brand’s first variety “Beauty Show,” featuring a lineup of global icons and industry favorites. Created in a style inspired by the traditional Royal Variety Show, the campaign is headlined by stars including Kylie Minogue, Kate Moss and Richard E. Grant, who each take on roles that showcase unexpected talents in beauty and entertainment.
Tilbury’s “Beauty Show” celebrates self-confidence and beauty expression, featuring a blend of music, entertainment, fashion and humor. Hosted by Amelia Dimoldenberg, known for her distinct comedic tone on “Chicken Shop Date,” the variety show includes performances by model Jourdan Dunn, actress Michaela Jaé Rodriguez, choreographer Kameron Saunders and Tilbury’s own “Beautyverse Band.” A live performance by the London Gay Men’s Chorus adds to the festive atmosphere, aiming to capture the joy of the holiday season.
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The campaign reflects Charlotte Tilbury’s ongoing commitment to empowering people worldwide through beauty. In collaboration with The King’s Trust, the brand supports young people through education, employment and entrepreneurial programs. On World Kindness Day, Nov. 13, 100 percent of proceeds from sales of Charlotte Tilbury’s bestselling Magic Cream on the brand’s website will go directly to The King’s Trust. This initiative, part of Tilbury’s long-standing role as an ambassador for enterprise for the charity, seeks to enable young people to gain confidence and build their futures.
The “Beauty Show” also highlights Charlotte Tilbury’s mission to bring the beauty industry’s transformative power to a wider audience. In addition to beauty icons like Kate Moss, the campaign features emerging digital creators such as Leah Halton, Meg Rutherford, May Li and Charlotte’s niece Bella Tilbury. Together, the ensemble cast of performers and beauty muses communicates Tilbury’s vision of inclusivity and creativity.
“This holiday season, we invite everyone to unlock their confidence,” Tilbury shared in a statement. “Because life is about confidence, it’s where the magic begins, when we feel our most confident, we can achieve anything. As I always say, dare to dream it, dare to believe it, dare to do it.”
Charlotte Tilbury Beauty’s holiday campaign launches globally on Nov. 13, with the “Beauty Show” set to inspire viewers with festive entertainment, showcasing a mix of established and emerging talent that mirrors the brand’s dedication to diversity and empowerment.
