Image Source: PS Photography | Marisa Petrarca
My hair is either my greatest asset or my biggest headache – there’s rarely an in-between. On a good day, it’s full of volume and shape; on a bad one, it’s frizzy and unruly, destined for a messy bun. As a longtime beauty writer and editor, I’ve tested my fair share of fixes, and my latest hack for tipping the scales in favor of more good hair days is the Coco & Eve Pro Bond Hair Mask ($39). It’s the latest launch from the TikTok-viral brand Coco & Eve, best known for its cult-favorite Like A Virgin Hair Mask, and I have a strong hunch this new bond-repairing formula might be just as iconic. Ahead, I’m breaking down everything you need to know if you’re looking for smoother, softer, healthier strands.
About the Coco & Eve Pro Bond Hair Mask
- The Coco & Eve Pro Bond Hair Mask is the latest launch from the brand, joining its just-released Pro Bond Shampoo ($28) and Conditioner ($28).
- Its formula boasts bond-repairing actives, hydrating hyaluronic acid, and nourishing oils to leave hair stronger and smoother after just one use.
- It’s meant to be used one to two times per week and benefits all hair types, but especially chemically treated strands.
What I Like About the Coco & Eve Pro Bond Hair Mask
What I love about the Coco & Eve Pro Bond Hair Mask is that it makes good hair days feel more attainable. I’ve been using it once a week for the past month, and the difference in softness and shine is undeniable. Just yesterday, I had to opt out of a blowout I had planned, and a friend still complimented my fourth-day hair, which I’d styled at home with the mask plus the matching shampoo and conditioner. On my thick, frizzy, wavy hair, it left strands noticeably more hydrated, easier to straighten, and smoother overall, with a shinier finish. Below is a side-by-side of my hair after using the treatment and straightening it versus how it typically looks air-dried without styling. (And yes, makeup versus no makeup – I know, jump scare.)
Image Source: PS Photography | Marisa Petrarca
The sensorial experience of this mask is just as good as the results. The texture is whipped and buttery – thick enough that a little goes a long way, yet it absorbs easily and rinses out without residue. The scent leans subtly coconut: soft, tropical, and noticeable enough to feel like a treat without being overpowering.
Last but not least, as a beauty editor who admittedly geeks out over ingredient lists, I appreciate how comprehensive this one is. It’s packed with moisture-boosters like hyaluronic acid and glycerin, nourishing oils and butters such as argan oil and shea butter, plus bond-repairing actives I can’t pronounce – but know are hard at work repairing damage inside the hair shaft.
All things considered, this mask is, without a doubt, more than a one-off test for me.
What to Consider About the Coco & Eve Pro Bond Hair Mask
The main thing to keep in mind before adding the Coco & Eve Pro Bond Hair Mask to your routine is how often to use it. If your hair is dry, heat-styled, or color-treated, a weekly session makes sense. But if your strands are fine, oily, or already low-maintenance (lucky you), you might want to space it out because the formula is packed with rich oils, butters, and conditioning agents, which can sometimes leave finer or thinner hair feeling heavy or greasy.
And one last note: While the brand recommends this mask for color-treated hair, I haven’t colored mine in years, so I can’t speak to that benefit firsthand. Reviews, however, are encouraging – people with highlights and full dye jobs say they’ve noticed improvements in both strength and shine.
Where Is the Coco & Eve Pro Bond Hair Mask Available?
The Coco & Eve Pro Bond Hair Mask is available direct-to-consumer from the brand’s website.
Marisa Petrarca (she/her) is a contributing editor for PS Shopping and has over seven years of experience writing and editing beauty, fashion, and lifestyle content. She was previously the senior beauty editor at Grazia USA and the style and beauty editor at Us Weekly. Now freelancing, her work has been featured in Cosmopolitan, Allure, Marie Claire, and more.
