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Amazon Prime Day is back for October — officially under the “Prime Big Deals Day” moniker — and with it comes a number of deals on brand new sneakers and footwear.
Among the top offers this week, up to 50 percent off shoes from Crocs, Gola, and Steve Madden, as well as up to 40 percent off footwear and fashion from Gap and New Balance. We also spotted deals on Nike, Adidas, and Reebok kicks, plus rare discounts on luxury brands from Karl Lagerfeld to Franco Sarto and Coach.
What footwear deals are truly worth it this Prime Day? Here’s everything you need to know.
When Is Prime Big Deals Day?
Amazon’s October Prime Day event actually takes place over two days this year, from October 7-8, 2025. That means 48 hours of access to millions of deals across clothing, footwear, accessories, and more, per the site.
Though anyone can browse the deals on Amazon.com, the best offers online will be reserved for Amazon Prime members. Not a Prime member? Get a 30-day free trial here and use it to shop the October Prime Day markdowns. Your free trial also gives you access to Amazon’s free, two-day shipping, Prime Video content, unlimited music streaming on Amazon Music, and more.
What Are the Best Prime Day Footwear Deals?
From hi-tops to heels, we’ve rounded up some of the best October Prime Day shoe deals to shop this week. You’ll want to act fast though, as many of these are limited-time offers that are here for a brief time and then gone for good.
Note: Products were in stock and prices were accurate at time of this article’s publication.
Cole Haan Stassi Shoe
These Cole Haan women’s loafers are selling out quickly, thanks to the preppy styling and generous 41-percent-off discount. See more Cole Haan Prime Day deals here.
Karl Lagerfeld Paris Londyn Lug Sole Chelsea Boot
These Karl Lagerfeld boots feature a chunky lug sole paired with a sleek Chelsea silhouette, and they’re on sale for 68 percent off (as of this article’s publication).
The Drop Avery Square-Toe Two-Strap High Heeled Sandal
The Drop is Amazon’s in-house brand of elevated basics, and these simple strappy heels are on sale for just $20.
Sorel Women’s Out N About Slip-On Wedge Boot
Get ready for the colder temps with this popular Sorel ankle boot. The suede boot is made with waterproof materials and a molded wedge heel. A cushy EVA footbed makes it easy to wear these all day, rain or snow.
Vans Women’s Brooklyn LS Low-Top Sneaker
Classic Vans sneakers are under $50 during Prime Day, making it a good time to pick up these everyday kicks for a steal.
Vans Men’s Asher Slip-On Shoe
Vans sneakers are also on sale for men, like these slip-ons, which are also under $50.
Reebok Unisex LT Court Shoe
These unisex Reebok court shoes are more than 50 percent off online. They come in multiple colorways, but we like this “Vintage Chalk” iteration.
Reebok Unisex Adult Club C High Top Sneaker
The cheapest Reebok shoes we’re seeing for Prime Day are these “Club C” high-top sneakers. They’re available in multiple colorways and unisex sizing.
Camper Men’s Sneaker
Spanish-based footwear brand Camper rarely puts its products on sale, which is why it’s worth snapping up these timeless sneakers for a whopping 70 percent off.
Ugg Men’s Tasman Shroud Zip Shoe
Ugg is having a moment right now, with buzzy collaborations featuring the likes of Post Malone and new apparel releases, but footwear is still the name of its game. Ugg keeps releasing buzzy new silhouettes too, like this Tasman shoe, on sale for 67 percent off.
Guess Men’s Chesley Fashion Boot
Get the leather look while still being eco-friendly with these Guess boots, made from a realistic vegan leather and boasting a memory-foam cushioned insole. For just $30, they’re a certified steal.
Amazon Essentials Women’s Tall Heel Boot
Women’s boots are on sale too, like these tall Amazon Essentials ones, made from a luxe, chestnut-hued, vegan leather. Sizes are selling quickly here, so we recommend jumping on this one.
Soda “Rodeo” Women’s Knee High Western Cowboy Boots
This is not a drill: The pictured cowboy boots are 50 percent off for Prime Day. These Western-style boots feature stitched detailing and a pointy toe. Bonus points? They’re backed by a strong 4.2-star rating (out of five) from reviewers online.
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Meet the Author
Tim Chan is the VP of Commerce at Penske Media, overseeing fashion, lifestyle and shopping coverage across marquee brands like Rolling Stone, Billboard, The Hollywood Reporter, Variety and WWD, among others. Previously, Chan was the first-ever Lifestyle Editor at Rolling Stone, covering all things fashion, culture, and travel through an entertainment lens. In addition to PMC, his bylines over the years have appeared in L’Uomo Vogue, Vogue Italia, Vogue Korea, i-D and more. Chan has also consulted for a number of fashion brands, advising them on media and marketing strategy. He graduated from Columbia University with a master’s degree in journalism.
