While last summer’s pink parade of all things Barbie and Taylor Swift might’ve paid homage to girlhood, this summer appears to be adopting a much grungier theme – think less bubbly pop ballads and sparkles, more New York City party girl with electric house beats and chaos galore. As TikTok has so eagerly declared: it’s a “Brat” summer.
ICYMI: Ever since Charli XCX released her sixth studio album, “Brat” back in June, the record has set into motion a wave of new trends inspired by her songs – and memes inspired by the album’s signature Arial font. With lyrics like, “Falling over and failing, at least we’re closer to being on the same page” and “I’m everywhere, I’m so Julia” – a nod to Julia Fox, no less – the record rejects TikTok’s clean girl trend for a more feral aesthetic.
What Is “Brat” Summer?
So, what exactly does being “Brat” mean? In an interview on BBC’s Sidetracked podcast, Charli herself described it as “messy”, saying: “You’re just like that girl who is a little messy and likes to party and maybe says some dumb things some times. Who feels like herself but maybe also has a breakdown. But kind of like parties through it, is very honest, very blunt. A little bit volatile, does dumb things. But it’s brat. You’re brat. That’s brat.” Keyword being: honest.
“Brat” summer is sporting a strappy white tank sans bra. It’s stuffing your Mugler bag with a pack of Marlboros, painting your nails slime green, and staying out clubbing all night long, with no signs of stopping. It’s about embracing your hottest, most chaotic self, going against the status quo in favor of having fun (like endless fun), and making zero apologies for it.
How to Shop the “Brat” Summer Trend
Whether you’re hanging a disco ball in your apartment, stepping out in a pair of block heel boots, or hoping to replicate Charli XCX’s curly mane, we’ve rounded up a few products that’ll help you tap into the “Brat” summer trend – even if you’re shopping on a budget. From slime green dad sunglasses and ripped leggings to a belted black mini dress and personalized “Brat” candle, you can channel your inner-brat in every area of your life. Keep reading to shop the “Brat” summer aesthetic.
